About the Owners
How they teamed up.
Matt Langeler and Shane Herrema founded Integrity Tree Services in 1998 with a passion to do something different in the tree industry.
Their friendship started in the early 80s when they were just two young boys who lived relatively near each other. In elementary and middle school, they would each walk two miles to meet-up in the woods between their parents’ homes to hunt, trap, fish, dirt bike, and just plain be boys.
Shane grew up in Hudsonville, Michigan where he worked with trees for his dad’s business, Doug Herrema Tree Service. Watching his dad’s company operate taught him many lessons that afforded him to have success later in life with Integrity Tree Services. Some lessons he recognized were worth repeating.
Matt grew up on a gravel road in the farming country of Allendale, Michigan. By age 15, he was framing houses full-time in the summer and would drive a bucket or chip truck around Grand Rapids doing tree work on the weekends. This type of hard-labored work required a strong work ethic and self-confidence.
Our mission is to be the leading tree service providing expert guidance and superior quality workmanship that demonstrates the highest integrity in exceeding customer expectations.
Integrity Tree Services is founded on these seven shared values:
SAFETY FIRST—Keeping the safety of yourself and others in mind.
QUALITY—Exceeding customers’ expectations.
INTEGRITY—Consistent and honest behavior, no matter who’s watching.
INITIATIVE—Taking pride in always going the extra mile.
PROFESSIONALISM—Personal appearance and behavior must always support ITS’s mission and values.
RESPECT—To hold others in high regard.
COHESIVE TEAMWORK—Pulling together in the same direction.
Our company culture is an alcohol-free, drug-free, tobacco-free, profanity-free, and gossip-free environment.
We train and monitor our team members to keep the safety of themselves and their coworkers, to always exceed customers’ expectations, to have a positive working attitude and relationship with their coworkers, to take pride in always going the extra mile for our customers, and to keep a professional appearance at all times on the jobsite and in the workplace.
“I could not be more pleased with the work they did. They were accurate and thorough… and they cleaned up the job site perfectly when they were finished… I would recommend your company and your employees to anyone.”
“The guys at Integrity hold an incredible amount of knowledge and experience. I would recommend them to anyone. If you need tree work done, call Integrity, don’t settle for less.”
“Thanks again for a job well done! We will be happy to recommend your company!”